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The stainless steel monolith that was discovered in the red canyons of Utah's desert (via Wikimedia Commons)

The monolith-mania continues across the globe, with more shiny stainless steel pillars popping up inGermany,Spain,Netherlands,Colombia,California,Las Vegas,New Mexico, and theIsle Of Wightoff the coast of England. Many disappeared as quickly as they emerged.

In California, a group of four artists and fabricators havecome forwardas the makers of a monolith that first appeared atop Pine Mountain in Atascadero on December 2. The artists shared aYouTube videoshowing them hoisting a second monolith after the first one wastoppled and replaced with a crucifix.

Wade McKenzie, one of the members of the group, told theNew York Times: “We intended for it to be a piece of guerrilla art. But when it was taken down in such a malicious manner, we decided we needed to replace it.”

The group did not claim responsibility for another monolith that appeared in California’s Los Padres National Forest last week.

In a separate development, “the Most Famous Artist,” a New Mexico-based artist collective founded byMatty Mo, is selling monolith replicas for a whopping $45,000, suggesting that they were responsible for the originalUtah monolithwhich set off this global, increasingly commercialized phenomenon.

A map of all “monolith” locations worldwide

What started as a mysterious phenomenon that stirred our collective imagination and helped distract us from the woes of 2020, has quickly become an advertising tool for major corporations. Just look at how companies likeJeep,McDonalds,Southwest Airlines, andMoon Pie, have used the “alien structure” to sell us their goods.

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Hakim Bishara

哈基姆Bishara是Hyperall特约撰稿人ergic. Follow him on Instagram @hakimbishara and send him your tips, comments, and questions at hakim@m.bjsfcg.com.

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